Act now! As we come out of lockdown the inevitable battle with your hospitality and leisure competitors to win clients for events such as Christmas parties has begun!
As anyone with a venue to hire knows, there’s nothing worse than missing out on a sale!
But did you know that the answer to sell-out events and fully booked parties could be sitting on your desk?
When done properly, telemarketing is a cost-effective way to secure clients and provide a healthy pipeline across the year.
One call from a professional telemarketer can gain you the name of the decision-maker, their plans for events and staff events such as Christmas parties, and who they are using currently to meet this requirement.
Part of your marketing plan
Telemarketing’s flexibility means it can work in conjunction with your overall marketing strategy. If you have an offer across your social media, on your website or in a local business magazine, a call to reinforce this can pay dividends.
Furthermore, a targeted email campaign that includes the offer, coupled with a well-timed follow-up call, can open the door to a sale.
It would be remiss to expect every call to lead to a sale there and then – although it can happen! Rather, telemarketing functions well as a way of arranging qualified appointments with decision-makers and a chance to grow your pipeline.
If you want some guidance or are interested in outsourcing telemarketing, make an enquiry in the form below or call 01482 738984.
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